Metaplanet Adds 319 BTC, Edging Closer to 5,000 Bitcoin as Part of Aggressive Accumulation Strategy
Japanese investment powerhouse Metaplanet has added 319 more Bitcoin to its treasury, signaling its unwavering commitment to a Bitcoin-centric strategy and pushing its total holdings to an impressive 4,855 BTC. With an end-of-year target of 10,000 BTC and a bold vision of acquiring 21,000 BTC by 2026, the firm is positioning itself as Asia’s MicroStrategy equivalent in the race for institutional Bitcoin accumulation.
Latest Bitcoin Purchase: Over $26 Million at ~$85,605 Per BTC
On April 21, 2025, Metaplanet disclosed via official filings that it had acquired an additional ¥4.02 billion (~$26 million) worth of Bitcoin. The average purchase price per coin was ¥12.18 million, or approximately $85,605. This strategic move raises the company’s total investment in Bitcoin to approximately ¥62.17 billion ($414 million), at an average cost basis of ¥12.8 million ($85,386) per BTC.
BTC Yield: Measuring Performance Through a Bitcoin Lens
Unlike traditional corporate metrics, Metaplanet uses a unique indicator called BTC Yield, which measures the amount of Bitcoin held per fully diluted share. This metric has gained attention for its transparency and focus on shareholder value tied directly to Bitcoin’s performance.
Here’s how BTC Yield has evolved:
- Q3 2024: 41.7%
- Q4 2024: 309.8%
- Q1 2025: 95.6%
- Current Quarter (so far): 12.1%
Despite a cooldown in Q2’s yield so far, the firm continues to view BTC Yield as a long-term indicator of strength and growth in shareholder equity relative to its Bitcoin reserves.
How Is Metaplanet Funding These Purchases?
To finance its rapid Bitcoin acquisition, Metaplanet has implemented a multi-pronged capital strategy:
1. The “210 Million Plan”
Metaplanet’s aggressive growth campaign, dubbed the “210 Million Plan,” involves raising ¥210 million through capital market vehicles such as zero-coupon bonds and stock acquisition rights. As of April 2025, over 40% of this plan has been executed.
One key partner in this effort is EVO FUND, which has subscribed to 0% discount stock acquisition rights, helping Metaplanet raise more than ¥35 billion (~$226 million) to date.
2. Zero-Interest Bonds
Most recently, on April 16, 2025, Metaplanet issued another round of zero-interest corporate bonds, raising $10 million. These funds, consistent with the company’s publicly declared strategy, are earmarked exclusively for Bitcoin purchases.
Revenue Goals and Bitcoin Program Targets
Metaplanet isn’t just accumulating BTC for speculative gain—it’s integrating Bitcoin into its core revenue generation model. The company projects earnings of ¥3.0 billion (~$27.5 million) from its Bitcoin-related activities in 2025. This will represent the lion’s share of its full-year revenue goal of ¥3.4 billion (~$31.3 million).
Asia’s Largest Corporate Bitcoin Holder — With Bigger Ambitions
Metaplanet now ranks as Asia’s largest corporate holder of Bitcoin. Its public Bitcoin acquisition strategy began in 2024, and the company has since scaled at an aggressive pace, outpacing most regional competitors.
Long-Term Goals:
- 10,000 BTC by end of 2025
- 21,000 BTC by 2026 — roughly 1% of Bitcoin’s total maximum supply
This ambition mirrors the strategy of U.S.-based MicroStrategy, though Metaplanet is carving its own path in Asia with a strong emphasis on transparency, alternative financing methods, and performance metrics unique to Bitcoin.
Final Thoughts:
Metaplanet’s continued investment in Bitcoin and its innovative financial strategies position it as a significant player in the corporate Bitcoin landscape.
With ambitious accumulation goals and a focus on maximizing shareholder value through BTC Yield, the company exemplifies a forward-thinking approach to integrating cryptocurrency into corporate finance.
